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avoidance

This core drive motivates us through the fear of losing something we have or avoiding negative events.

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Case studies

Measured results from our client work

See all 14 case studies

Hospitality

Hospitality Conversion Gamification

The Octalysis Group created a new industry standard for hospitality and travel booking platforms.

33.4%Increase in gross bookings

Loyalty

Gamified Loyalty Program

Gamified loyalty experience with personalized missions and rewards, leading to record-breaking engagement and conversions.

+153%Increase in credit card acquisitions

Fast-moving Consumer Goods

Sales Force Engagement

Gamified sales platform transforming reps into virtual traders, boosting engagement and performance across 19 countries. Best Gamification Award.

+28.6%Increase in sales revenue